Fortnite Creator’s Epic Games Store Releases First NFT Game

In short

  • Web3 Blankos Block Party game is the first NFT powered game to launch on Epic Games Store.
  • The Mythical Games title launched in open beta in 2020 through its own launcher, and the studio claims to have attracted over a million players so far.

Blankos Block Party, a NFT-powered online creation game, launched today on the Epic Games Store, becoming the first Web3 title released in the popular PC gaming market.

The Mythical Games title was previously available on its own website after launching with an open beta in December 2020, and the company said in June this year that Blankos had amassed over a million total users to date.

The studio announced plans in June to bring the free-to-play title to the Epic Games Store this year, but it was unclear if it would be the first such game to hit the market. Gala Games previously announced that its Western-themed shooter Grit would be the first Web3 game on the platformbut it’s not yet available.

Blankos Block Party allows users to play and collaborate in a colorful online world, and is inspired by designer/vinyl toy culture. NFTs are used in-game to represent unique items such as avatar designs and accessories, which can be bought and sold on the in-game market.

Since its launch, the game has brought a number of brand and artist partners for limited edition drops including Burberry, Atari and musician Deadmau5. However, it is not necessary to own NFTs to play the game. An NFT is a blockchain token which represents ownership of an item, including video game products such as characters, weapons, and virtual terrain.

Epic Games Store, which claimed more than 194 million total users by the end of 2021, has taken a different approach to Web3 gaming than its main rival, Valve’s Steam Marketplace. Last fall, Valve said developers unable to publish games on steam who have used NFTs or cryptocurrencies in any way.

In response, Epic Games Founder and CEO Tim Sweeney tweeted that while the studio – which publishes the hit Fortnite – itself had no plans to use NFTs or Web3 technology, it would allow other creators to use them as long as they adhere to laws and guidelines of the market.

“Epic Games Store will welcome games that use blockchain technology provided they comply with applicable laws, disclose their terms and are age rated by an appropriate group,” he tweeted. “Although Epic does not use crypto in our games, we welcome innovation in technology and finance.”

The version of Blankos Block Party launching today on the Epic Games Store is functionally identical to the playable version on the game’s website. Both are available in what’s billed as an “early access” state, with the launch Full game hits platforms September 28 with additional content in tow.

Blankos Block Party runs on the studio’s legendary platform, which is built on the EOS.IO blockchain protocol, but has a bridge to the main NFT network Ethereum. Mythical also develops several other games, including the Licensed NFL Rivalsand more recently raised $150 million at a valuation of $1.25 billion last November.

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